Is the method governments use to communicate with its citizens relevant?
Is the method governments use to communicate with its citizens relevant? This video summarizes the results of an intervention that evaluates the responses that taxpayers have to different communication methods: letters, email, phone calls, and personal visits. Results show that each method has a different effect. Governments have to take into account these results and evaluate which method is more efficient for each particular policy it’s pursuing. This intervention is another example of the work the IDB is pursuing for strengthening governments in their ability to use behavioral economy lessons for improving the lives of their citizens.
Blog Post: Behavioral Economics and the Messaging That Works - Learn more subscribing to our blog! blogs.iadb.org/ideasmatter/
At the Inter-American Development Bank we work to improve lives in Latin America and the Caribbean. iadb.org